Understanding the Landscape
In certain regions of the United States, particularly in Utah and parts of Idaho, Arizona, and Nevada, the Church of Jesus Christ of Latter-day Saints (LDS), commonly known as the Mormon Church, plays a significant role in both the social and professional fabric of the community. For professionals who are not members of the LDS Church, navigating networking in these areas can present unique challenges. Understanding the cultural landscape is the first step toward building effective professional relationships in these communities.
The LDS Church is more than a religious institution for many of its members; it is a social network, a support system, and a community that touches nearly every aspect of daily life. Church activities, callings (volunteer positions), and ward (congregation) events create natural opportunities for members to connect with one another on a regular basis. These connections often extend into the professional sphere, with business deals, job referrals, and mentorship relationships forming naturally within the church community.
For non-members, this can create a feeling of being on the outside looking in. The strong bonds formed through shared faith and community service can seem impenetrable, and it can be tempting to assume that professional success in these areas requires church membership. However, this assumption is both inaccurate and counterproductive. With the right approach, non-Mormons can build thriving professional networks in LDS-dominant communities.
Acknowledging the Challenge Without Resentment
The first and most important step for non-Mormons seeking to network in these communities is to acknowledge the challenge without allowing it to become a source of resentment or frustration. It is natural to feel excluded when you are not part of the dominant social group, but harboring negative feelings toward the community or its members will only hinder your networking efforts. Instead, approach the situation with curiosity, respect, and a genuine desire to build connections based on shared professional interests and mutual benefit.
It is also important to recognize that most LDS professionals are not intentionally excluding non-members from their networks. The insularity of the community is often a byproduct of the church's structure rather than a deliberate effort to keep outsiders out. Most church members are welcoming and open to building relationships with people of all backgrounds, and many actively seek to diversify their professional networks. By approaching these relationships with an open mind and a positive attitude, you can often find that the barriers you perceive are less formidable than they appear.
Building Common Ground
One of the most effective strategies for networking as a non-Mormon in LDS communities is to find and build on common ground. While religious affiliation may differ, there are many shared values and interests that can serve as the foundation for professional relationships. These include a commitment to family, a strong work ethic, community involvement, and a desire to make a positive impact.
Seek out professional organizations, civic groups, and community events that bring people together across religious lines. Chambers of commerce, industry associations, volunteer organizations, and charitable causes all provide opportunities to connect with LDS and non-LDS professionals in a neutral setting. By participating actively in these groups, you demonstrate your commitment to the community and create opportunities for organic relationship-building.
Another effective approach is to focus on shared professional interests and goals. Attend industry conferences, workshops, and meetups where the conversation naturally centers on business and career topics rather than personal beliefs. In these settings, the quality of your ideas and the value of your contributions matter more than your religious background, creating a level playing field for networking.
Cultural Sensitivity and Awareness
Cultural sensitivity is essential when networking in LDS communities. Understanding some of the basic tenets and practices of the LDS Church will help you avoid unintentional missteps and demonstrate respect for your colleagues' beliefs. For example, knowing that many LDS members do not drink alcohol or coffee can help you choose appropriate venues for business meetings and networking events. Suggesting a lunch meeting at a restaurant rather than a happy hour at a bar can make a significant difference in how comfortable your LDS contacts feel.
Similarly, being aware of the LDS Church's emphasis on family and community can help you connect on a personal level. Asking about a colleague's family or expressing interest in community events they are involved in shows that you value them as a whole person, not just a business contact. This kind of genuine interest goes a long way toward building trust and rapport.
It is also wise to avoid making assumptions or generalizations about LDS beliefs or practices. The church community is diverse, and individual members may hold varying views on a wide range of topics. Approach each person as an individual rather than a representative of their church, and let the relationship develop naturally based on mutual respect and shared interests.
Leveraging Your Unique Perspective
As a non-Mormon in an LDS-dominant community, you bring a unique perspective that can be a valuable asset in professional settings. Diversity of thought and experience is increasingly recognized as a driver of innovation and business success, and your different background can offer insights and approaches that complement those of your LDS colleagues.
Do not be afraid to share your perspective, even when it differs from the prevailing views. Professional environments benefit from respectful disagreement and the exchange of diverse ideas. By contributing your unique viewpoint in a thoughtful and constructive manner, you position yourself as a valuable member of the professional community rather than an outsider trying to fit in.
Your status as a non-member can also be an advantage when it comes to connecting with other non-LDS professionals in the community. These individuals often share similar experiences and can be valuable allies in building a diverse and robust professional network. Seek out other non-members and create connections that provide mutual support and camaraderie.
Practical Networking Strategies
Beyond the general principles outlined above, there are several practical strategies that can help non-Mormons build effective professional networks in LDS communities. First, be proactive about introducing yourself and initiating conversations at professional events. Do not wait for others to approach you; take the initiative to extend a handshake, exchange business cards, and suggest follow-up meetings.
Second, invest in online networking. Platforms like LinkedIn provide opportunities to connect with professionals across the community without the need for in-person introductions. Join local professional groups, participate in online discussions, and share content that showcases your expertise and interests. Online networking can serve as a bridge to in-person relationships, especially when physical networking events are limited.
Third, consider hosting your own networking events. By organizing industry meetups, professional development workshops, or casual gatherings, you create a space where you set the tone and agenda. This positions you as a connector and leader within the professional community, which can be a powerful way to build your network and your reputation.
Fourth, seek out mentors and sponsors who can help you navigate the local professional landscape. A mentor who is familiar with the community dynamics can provide valuable guidance and introduce you to key contacts. Whether your mentor is LDS or non-LDS, their support and advocacy can accelerate your networking efforts and open doors that might otherwise remain closed.
Overcoming Setbacks and Staying Motivated
Building a professional network in any new community takes time, and there will inevitably be setbacks along the way. You may encounter individuals who are reluctant to engage with non-members, or you may feel that your efforts are not yielding results as quickly as you would like. During these moments, it is important to stay motivated and maintain a long-term perspective.
Remember that networking is a marathon, not a sprint. The relationships you build over time will become stronger and more valuable as they are tested and deepened through shared experiences and mutual support. Do not be discouraged by initial resistance or slow progress; instead, focus on the quality of the connections you are making and the value you are providing to others.
It can also be helpful to celebrate small wins and milestones along the way. Each new connection, each productive conversation, and each successful collaboration is a step forward in building your professional network. Acknowledging these achievements helps maintain your motivation and keeps you focused on your goals.
Conclusion
Networking as a non-Mormon in LDS-dominant communities is undoubtedly challenging, but it is far from impossible. By approaching the situation with respect, cultural sensitivity, and a genuine desire to build meaningful professional relationships, you can create a network that is diverse, supportive, and professionally rewarding. The key is to focus on common ground, leverage your unique perspective, and be proactive in seeking out opportunities for connection. With patience, persistence, and a positive attitude, you can thrive professionally in any community, regardless of its dominant religious culture.


